Here are some easy ways to trouble-shoot and resolve missing or incomplete Pressboard Analytics data in your campaign.
Depending on which data source is experiencing an issue, there are some common issues that can be resolved easily.
Pressboard Analytics generally has three unique criteria that need to be met in order for the platform to be able to collect and visualize on-page data:
- Correct Campaign Start & End dates
- Correct and matching article URL in platform
Tip: Look for extra spaces or additional query strings at the end of the copied article URL which could be the reasons why the URL in platform does not match the URL on-site.
First, go to Admin Settings, then Data Sources > Pressboard Analytics. Note the 6 digit Media ID of the Pressboard Analytics Code that should be on your article page.
2. HOW TO CHECK CAMPAIGN START & END DATES:
In Pressboard Studio, a campaign's Start & End dates define the time frame from which data is visualized in your dashboard. Your campaign dates can be adjusted at anytime. Here's an example of a campaign where you might see missing data:
If your campaign launches on January 1st (Start date) and concludes promotions on several stories by January 31st (End date), but, you have a story that was published and began data collection on February 1st, the results for that story will NOT appear in your dashboard because the platform is not visualizing any Pressboard Analytics data after January 31st (your chosen End date). To resolve this, simply extend your campaign's End date to when you expect to stop reporting on the story that launched on February 1st. This concept also applies to any stories that launched prior to your chosen Start date.
The screenshot below shows you where to go to adjust your campaign dates. Start by clicking the campaign settings button (#1), then click 'Manage Campaign' (#2), then under the 'Brief' tab, click 'Edit' (#3).
3. MATCHING ARTICLE URLS:
Here's an example of an easily over-looked change in article URL that might not be updated in the platform resulting in loss of data or no data being collected at all.
On January 1st, URL as pasted into platform is matching URL on-site:
On January 2nd, a minor change is made to the URL on-site:
Related: Static Vs Dynamic URLs
If you've checked that your campaign set-up meets all three criteria for Pressboard Analytics data collection and are continuing to experience issues, please reach out to our Customer Support team using the purple chat icon in the bottom right corner of the platform.
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